Why We Must Celebrate Failures

Written By July 26th, 2011 | Category: Fail, Startup Life | 38 Comments

ReThink: Hawaii - Geeks on a Plane

Most startups will fail. It’s just how the numbers work. The issue I have is with the definition of failure. Is it a failure when you get to work on something you’re passionate about? Is your day a failure when you learn something new? No. This post comes after the announcement that Sprouter will be closing their doors on August 2nd.

To say that I’m a fan of Sprouter would be an understatement. I’m a loyal supporter, contributor and consider Sarah one of my best friends. How the startup community and next generation of entrepreneurs interpret this event is very important. It’s critical that we understand what’s happening and put things into perspective. Below are my thoughts on why we must celebrate failures, especially amongst technology startups.

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Being able to understand how your product is being used is the most important part of building great product for a startup. Monitoring and measure the right things from an admin dashboard is a great way to learn. Once you’ve started letting users in, you’ll want to split your time between quantitative feedback (cohort metrics / analytics) with qualitative feedback (surveys, activity streams and interviews). Having an admin panel will help you accomplish this.

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Content Marketing for Startups

Written By June 29th, 2011 | Category: Marketing | 11 Comments

The New York Times on the New Art of Flickr

This post is being reposted with permission. The blog covers a quick 30 minute chat I had on namesake today with my Twitter followers regarding content marketing. What’s amazing is how well Casey was able to extract and string a coherent thread together from my typo infected comments 😉

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Matterhorn sunrise

Scott Munro is the founder and a managing director at Pagemill Partners. Prior to founding Pagemill, Scott was CEO of Savoir Technology Group, Inc., where he grew the business through acquisition from $50 million in revenues to more than $1 billion. While there he completed 13 acquisitions with hardware, software and services companies.

The M&A market has undergone permanent change over the last three to five years and the implications of these changes need to be known and understood by every entrepreneur.

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Euwyn is the founder of Opzi, an enterprise collaboration software startup that has raised $1M in funding and was part of the Summer 2010 Y Combinator class. Euwyn grew up in Canada (Vancouver) but headed east to earn his CS degree at Cornell, graduating at 18. He then stayed at Cornell to obtain a JD and practiced for 2 years prior to heading out west to join Y Combinator.

There have been a number of Y Combinator (YC) teams from Canada, in particular, from the University of Waterloo and the University of Toronto. These include Pager Duty, E La Carte and Backtype. Teams from Canada have generally fared very well on both the product and fundraising, perhaps driven by the knowledge their ability to remain in the US generally hinged upon the success of their companies.

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